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Comparative Market Analysis – CMA

A Comparative Market Analysis is a market value opinion of what your property would sell for based on the features and benefits of the home, the overall real estate market, supply and demand, and what other similar properties have sold for in the same condition.

In the Coachella Valley, we have a unique market, so it takes a unique approach to provide you a true Market Value of your home.

Most agents will run a CMA report from the MLS, average the price per square foot, review homes similar in condition and provide you their top 3 comparables to your home. Then sit down with you, show you a one page sheet and provide you a price to list.

If an agent is willing to give you a listing price over the phone without seeing your home…..run….far….away! While we can give you some general numbers…..you can do that yourself online….trust me…so then why call the agent in the first place?

At Laura Lake Real Estate, we take it further, way further!

Prelisting Interview: We obtain information we need to start evaluating your property via phone and set up a prelisting appointment at your home.

Prelisting Appointment: We will tour your home, obtain information on condition, amenities, recent repairs and updates and discuss your goals and time-frame to sell. We will also provide you our “pre-listing” packet with important information about the selling process and our services. We will also set up on 2nd appointment to meet at our office to go over the extensive market evaluation of your property and our qualifications to market your home.

Value Report and Marketing Meeting: We will review our dynamic and Visual pricing graphs and information, providing you real time data about your neighborhood as well as your city and a quick overview of the market in general for our area.

Some of the reports/graphs we provide including: neighborhood pricing diagram, the odds of selling home chart, time to sell chart, and the neighborhood buying pattern.

Pricing your home is not about price per square foot, zillow value, or even what your neighbor sold for. It’s knowing the best time to list and what price range is selling in your neighborhood. We provide exact real-time information for you so you can see in easy to read reports and graphs.

We offer a partnership to help you sell your home. We don’t use hard sell tactics or “pushy salesman”.

Laura Lake Real Estate offers a concierge type of services for sellers and buyers. Offering personalized services, we believe that “one shoe” does not fit all and we listen to our clients and provide a plan that gets you the results you are looking for.

Final note, when it comes to pricing your home, we favor the “Pricing on the Bridge” method as opposed to the Walmart method…Read why here

Selling a Home

Hi, there!

Hi, I am Laura Lake and I love Real Estate!
It's no secret....the market is changing, Now more than ever you need the right partner. I can provide you with better solutions to the problems that may be keeping you from your REAL ESTATE DREAMS 

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760-660-6445

73725 El Paseo Dr, Ste 23A
Palm Desert, CA  92260

Laura@LauraLakeRealEstate.com

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I'm {Your Name} and I love helping first time home buyers make their first home more affordable and I love helping sellers looking to move up to their forever home. Let me know how I can help you make your real estate dreams come true. 

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